Japanese public broadcaster NHK has begun broadcasting its English-language news channel in high definition (HD) across Europe, following a deal with satellite operator SES.
SESNHK World TV is transmitting via Astra 1KR at 19.2° East after the channel’s distributor Japan International Broadcasting (JIB) signed a long-term agreement with Luxembourg-based SES.
The standard definition (SD) version of the 24-hour news channel is currently simulcast to aid a smooth transition for European viewers.
The number of HDTV homes in Europe has tripled over the past five years, and 78% of European satellite HDTV homes receive their TV channels from SES, the operator claims.
“The expansion of HDTV continues to be an important growth driver for SES,” said Ferdinand Kayser, chief commercial officer of SES. “SES is proud to be broadcasting the HD signal of such a premium news broadcaster from Japan in the European market. As NHK World TV already reaches a wide audience in other markets via SES satellites, this agreement reaffirms their confidence in our ability to deliver highly reliable broadcasting services.”
Yoshihiko Shimizu, president and CEO, JIB, added: “Better picture quality is undoubtedly becoming very important to the European audience. We are very pleased to partner with SES to bring our HD channel to our European audience.”
NHK World TV (HD) is currently available on the Sky Deutschland platform, on the Logical Channel Numbering of HD+ set-top boxes, and on the Canalsat platform.
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